Advertise With Us
Please contact us via our online contact form for all advertising inquiries.
Reach and Frequency
– Calculated on annual average
- Unique Viewers (Monthly Average) – 75,000
- Page Views (average per month) – 4,100,000
Demographic Profiles
- 97% male audience
- 31% of male population is between the ages of 21–34; 39 % is between the ages of 35-55
- 43% have an annual household income of $100,000 or more
- 84% are business professionals, proprietors, or managers
- 31% are interested in new job/career opportunities
- 64% plan to travel for business in the next 12 months
- 82% are college graduates; 39% have a post graduate education
- 71% are married; 39% have children
- 76% own their own home
- 12% plan to buy a new home in the next 12 months
- 89% currently own investments
- 60% plan to buy stocks/mutual funds in next 18 months
- 80% access the Internet through Broadband (high-speed)
- 89% have purchased something over the Internet in the past 12 months
- 86% plan to purchase something over the Internet in the next 12 months
Purchasing Profiles
Over the next 12 months:
- 35% will purchase a car
- 75% will purchase sporting goods/apparel
- 70% will purchase airline tickets
- 48% will rent a car
- 70% will book a hotel
- 77% will purchase clothing
- 66% will purchase music/books
- 56% will purchase electronics
- 30% will purchase computer hardware
- 40% will purchase computer software
- 34% will purchase household appliances
- 3% will purchase a recreational vehicle
- 5% will purchase a pool/spa/hot tub
- 22% will purchase insurance (life, auto, etc.)
- 9% will purchase a club membership
- 33% will purchase golf equipment
- 16% will purchase fishing/hunting equipment
- 29% will purchase video/computer games
- 68% will purchase sports tickets
- 52% will purchase theatre/concert/other event tickets
- 29% will purchase internet service
- 13% will purchase satellite TV
- 28% will purchase cable TV services (DVR, HDTV, Digital)
- 20% will purchase or rent a vacation property
- 20% will purchase automotive products
- 21% will do a major home improvement
- 32% will purchase pet supplies