Report: Notre Dame Switching to Under Armour
A couple weeks ago it was reported that Notre Dame was considering switching from adidas to Under Armour when it’s current contract expires at the end of the school year. According to ESPN’s Darren Rovel, Notre Dame has decided to do just that.
[tweet https://twitter.com/darrenrovell/status/421423205094801408]
Notre Dame athletics teams have been outfitted by adidas since 1997 when the Notre Dame switched from long time supplier Champion. The two signed a 10 year agreement in 2005, but since then adidas has signed an even larger contract with Michigan.
With the current agreement up at the end of this school year, Notre Dame conducted a full review of their agreement and have reportedly decided to move on from adidas and switch to Under Armour.
Details of the deal are not yet known but an agreement should be signed imminently according to Rovell.
Signing Notre Dame away from adidas is a huge coup for Under Armoer as they try to battle their way up from 3rd in the uniform race behind adidas and #1 Nike. Under Armor also has Auburn, Northwestern, Hawaii, Maryland, Texas Tech, Boston College, Utah, South Florida, and South Carolina making Notre Dame their most marquee name brand in their portfolio. They also sponsor the Under Armour High School All-American Bowl on ESPN every year.
With the move to Under Armour, Notre Dame becomes the top school similarly to the place it held with adidas before they signed Michigan to a larger deal that guaranteed the Wolverines top status amongst the brand’s portfolio of schools.
It will be very interesting to see what Under Armour does with the Shamrock Series uniform once it gets a chance to create a unique look for Notre Dame. I’d be shocked if Notre Dame;s standard uniform underwent anything more than subtle changes as it currently does from year to year. adidas did a great job on this year’s Shamrock Series uniforms and last year’s Michigan Under the Lights uniforms as well so it will be interesting to see what Under Armour is able to bring to the table.
We’ll have more details as they become available.
Frank Vitovitch has been Co-Owner and Editor in Chief of UHND.com since joining forces with Kyle Flavin in 1999. Since that time, he has written over 2,000 articles covering Notre Dame football, recruiting, and basketball. He also works with all staff and external writers on all articles published on UHND.com. Frank's love for Notre Dame football started at a young age watching Rocket Ismail give opposing coaches ulcers in the late 1980's. By day Frank works in marketing and holds a degree in Digital Media from Drexel University. Frank's work has been cited by online/print editions of NBC Sports, ESPN, and Sports Illustrated and has been quoted on air by ESPN's Collin Cowherd. He's conducted interviews with Notre Dame legends Rocket Ismail, Randy Kinder, Lee Becton, Reggie Brooks, Michael Stonebreaker, and Ned Bolcar among others over his 20+ years of covering Notre Dame football. He's also been published in the print edition of USA Today Sports Weekly and the USA Today College Football Preview multiple times. Other Published Works/Citations for Frank Three Reasons Notre Dame Will Beat Alabama - USA Today Notre Dame Suspends WR Kevin Stepherson, RB C.J. Holmes Indefinitely - Bleacher Report Notre Dame / Ohio State Fiesta Bowl Preview - Eleven Warriors Brace Yourself: The Fighting Irish are Relevant Again - Sports on Earth Interviews with the Enemy: A Q&A with Frank Vitovitch of UHND - Yahoo! Sports Five Good Minutes: Notre Dame Football Preview With UHND.com - BC Interruption Vicious Electronic Questioning with UHND - MGO Blog
MICHIGAN SUCKS. That being said, I, too, completely agree with Tom! But more to the point of the article, (sc)UM can’t help but (try to) follow NotaDame. (sp OK – I’m a Bostonian) Bluesers say “Well who taught Notre Dame how to play football?” (sc)UM taught us how to play football. WE TAUGHT OURSELVES HOW TO WIN.
this is a pissing match with michigan. ND will never be second to those clowns. GO Irish. TheGermans lose
Looking forward to the metallic potato helmets.
Do they come with beacon bits and sour cream?
I agree with Tom.
Well said Tom!
Tom’s thinking.
Perhaps he’s mesmerized by that “BAD IDEA T-SHIRTS” ad?
I know I was.